Design of the “Beauty Salon” play area in the middle group of the kindergarten.


How to work with the material?

Our selection of cards is designed to develop children's speech and thinking, familiarize them with the world around them and form initial ideas about professions.
The manual can be used for classes with children from two and a half years old, but it can and should be taught at both 4 and 5 years old. It’s just that activities with a child at different ages are structured differently. So, for a child of two and a half years old it is enough if he knows the name of the profession and can name most of the objects shown in the picture. We already expect from a three-year-old child that he not only knows the names of objects of labor, but can also tell in what profession these objects are used. At 4 years old, a child understands the purpose of most tools and can talk about what a person does in a particular profession.

You can download free pictures of various professions for children. They are suitable for thematic classes, both at home and in early development clubs, in junior schools.

Your child will get to know such professions as: secretary, carpenter, cook, reporter, tour guide, policeman, director, welder, courier, nun, psychic, inspector, dentist, pharmacist, drummer, driver, artist, stylist, district police officer, waiter, nurse, flight attendant, bellhop, pilot, architect, nanny, doctor, singer, guide, cashier, musician, ceramic artist, fireman, hairdresser, photographer, salesman, engineer, veterinarian, teacher, accountant, builder.

#1 Business prospects for opening a children's hairdresser

Russian business always reflects global trends, but with a slight time lag. Therefore, if you are looking for your niche right now, pay attention to the establishments that have recently opened in Europe and the USA. With a very high probability, the trend will reach Russia within a few years.

This is exactly what happened with children's beauty salons, as a result of changes in consumer preferences and attitudes towards children. The childhood industry in our country is at the peak of its development, so opening a hairdresser for kids is a good way to invest money.

The administrative and organizational part of opening a children's studio is very similar in steps to launching a new beauty salon for adults, however, there are nuances that distinguish these two types of business.

The children's hair salon is equipped with special furniture in the form of cars, airplanes and animals, as well as comfortable chairs for older children. The decoration is dominated by bright colors, cartoons are displayed on the walls, and many services are provided in the format of a game.

You can enter the project with relatively few resources - from 400 thousand to 1.5 million rubles. The average payback period is from 8 to 12 months, and the break-even point of the business is reached in 3-5 months.

What's the best way to tell it?

  1. For example, let's talk about the profession of a doctor. A doctor is a very necessary profession. The doctor is dressed in a white coat and has a special cap on his head. This is a doctor's form. The doctor treats children and adults from diseases. The doctor works in the hospital. For his work, he needs special tools, such as a phonendoscope, syringe, thermometer, etc. The profession of a doctor is needed in order to protect and treat people from various diseases. With the help of these profession cards in pictures, your child will expand his horizons, learn a lot of new things, develop speech, especially important for 3 years old, and memory. You can download professions in pictures here completely free of charge - click on the image below to download for free:
  2. A seller, for example, sells goods in a store. This profession requires communication skills and accuracy. The seller must also be able to count well, and the child’s attention should be focused on this.
  3. An engineer is a complex technical profession that requires good knowledge of mathematics and technology. An engineer can find use in a factory when creating new technical developments.
  4. A driver is needed everywhere. This is not just a person who drives a taxi. Drivers are required at enterprises, at construction sites, for intercity cargo transportation, etc. This profession requires endurance, attention and, of course, the ability to drive a car.
  5. A veterinarian treats animals. He must have a medical education. And, of course, the veterinarian must love our little brothers.
  6. The cook loves to cook, but he does it according to culinary standards and requirements. A cook is needed not only in canteens or restaurants, but also in organizations, schools, and kindergartens.
  7. The builder participates in the construction of houses. This profession requires physical strength. Construction is a very necessary profession.
  8. The hairdresser does our hair. A hairdresser must have dexterous hands and a subtle artistic taste.
  9. An accountant calculates costs and profits at enterprises, firms, and organizations. An accountant must have an economic education and have mathematical abilities.
  10. A teacher is a rather difficult profession. It is necessary not only to be able to present the material in an interesting way, but also to organize the children’s work. The teacher must have moral restraint and tact, and know his subject well.

#2 Description of a children's hairdressing salon

The format of a beauty salon for children appeared in response to a request from parents to provide their children with the best. The children's hairdressing salon has a special atmosphere and focus on children. Despite the fact that children are cut in this salon, the target audience is parents - adults 25-50 years old with an average or high income. The interior, bright design, additional entertainment areas and services should appeal equally to children and those who pay for them.

Children's hairdressing services

Basic set of services in a children's beauty salon:

  • regular and model haircuts,
  • shaving with a machine,
  • coloring,
  • braiding and styling,
  • baby haircuts.

Additional procedures that will help increase the average bill:

  • children's makeup,
  • children's manicure and pedicure,
  • ear piercing,
  • face painting

The main consumers of services are children and adolescents from 3 to 13 years old. Older children are more likely to want to visit regular beauty salons to feel like adults.

Premises for opening a children's hairdressing salon

To launch a children's beauty salon, you will need a room with an area of ​​40-50 sq.m. A location in a residential area is best suited.

Option for placing a children's hairdresser:

  • on the first and ground floors in residential complexes,
  • in a shopping and entertainment center.

When choosing premises, a business owner should analyze the flow of visitors at different times of the day and study the location of anchor establishments that will attract the target audience to your neighborhood (kindergartens, schools, sports centers, children's goods stores).

The main demand will be on weekday evenings and weekends, this is due to the work schedule of parents.

Tell children about professions

#3 Interior and equipment of a children's hairdresser

The children's beauty salon has a unique interior concept. The room should be comfortable, interesting and fun.

Zonal division of the children's hairdresser:

  • Reception and waiting area where adults - mothers, fathers, grandmothers, grandfathers - will be located.
  • Treatment room.
  • Gaming and/or multimedia area.
  • Office premises.

Equipment for children's hairdressing salon

Let's consider the composition of the equipment of a children's salon designed for 4 clients, without manicure and pedicure services.

  • Hairdressing chair with lifting mechanism – 2 pcs.
  • Children's chair in the shape of a car – 2 pcs.
  • Mirror – 4 pcs.
  • Cabinet for equipment – ​​4 pcs.
  • Wash chair – 2 pcs.
  • Sink in the treatment room – 2 pcs.
  • Reception desk – 1 pc.
  • 2 sofas or 4 armchairs, as well as a coffee table for the waiting area.
  • TVs – 2 pcs.
  • Game Zone.
  • Furniture for office premises.
  • Bathroom.
  • Electric kettle, coffee machine, refrigerator, microwave.
  • Shaving machines, hair dryers, combs.

Consumables (shampoos, paints, tint balms, foil, etc.) will be added to the purchase list.

We published the list of documents that will be required to open and run a business in the article “How to register a beauty salon.”

#4 Stages of opening a hair salon for children

To open a children's hairdresser from scratch it will take approximately 2-3 months and 9 steps.

  1. Make a detailed
    business plan
    with financial calculations, descriptions of risks and a list of tasks.

    You will need to find funding for the calculated budget. Most often, entrepreneurs invest personal funds, take out a loan to develop a small business, or find an investor.

  2. Select a legal form

    activities - individual entrepreneur, LLC.

    The OKVED code for this type of business is 93.02 “Provision of services by hairdressing and beauty salons.”

  3. Determine location, sign a lease agreement

    to the property.

    You can use a new premises or purchase an existing children's or adult hairdressing salon from someone who is selling the business.

  4. Perform repairs

    in accordance with the prepared design project.

    Design the interior of the salon taking into account children's needs. Paint the walls in bright colors such as royal blue, yellow, green and pink.

  5. Buy and install equipment

    .

    Choose salon chairs with fun shapes such as animals, cartoon characters, trucks and cars. Order small toys, playsets and puzzles to display in the waiting area. This will keep the children occupied before the appointment. Buy several TVs to watch kids' movies and TV shows.

  6. Hire staff.

    How successful the salon will be depends on the skills and personal qualities of your employees. Stylists must have experience working with children, be patient, interesting and have a cheerful personality.

  7. Complete all necessary documents

    before opening.

    Register the cash register with the tax office, notify the Rospotrebnadzor office, and obtain permission from the fire service.

  8. Salon promotion.

    You will need to develop a website, social media accounts, choose a CRM and run advertising. Prepare a newsletter offering discounts to potential clients, print flyers and negotiate with your neighbors. Check your local competitors to customize your pricing model.

  9. Open the salon to visitors.

    Hold a grand opening ceremony to attract the first customers among the residents of the area.

#6 Promotion of a children's hairdressing salon

The demand and volume of the market for children's services is extremely high. And taking into account that there are not many children's beauty salons open, the business has a high chance of success. However, without taking any action, it is unlikely that you will be able to shake up your audience.

Steps to attract clients to a children's hairdresser:

  1. Come up with a sonorous, original name.
  2. Develop a website.
  3. Register a salon business account on social networks.
  4. Connect a CRM program to automate all processes.
  5. Develop a marketing promotion strategy.
  6. Write a plan for the grand opening of the salon.

A marketing plan for a beauty salon for children may include the following activities:

  • bonuses and discounts on your first visit,
  • “bring a friend” promotions,
  • savings discount cards,
  • discounts for publications on social networks,
  • gifts and souvenirs for guests from children's goods stores (you can agree on cooperation and mutual advertising),
  • setting up targeted advertising.

Since children's haircut salons are most often located in residential areas, you should not neglect offline channels for attracting customers.

  • flyers with discounts in mailboxes,
  • bright advertising banner at the entrance and in the windows,
  • advertising posters in children's institutions in the region.

Start disseminating information about the planned launch of the salon 2-3 weeks before the opening. On the day of the celebration, invite animators, order a sweet table and gifts for the first clients. A bright opening will motivate guests to tell their friends and write about the event on their social media pages.

#7 Open a children's hair salon as a franchise

Instead of independently developing a step-by-step plan for opening a children's hairdresser from scratch, an entrepreneur can always choose a ready-made franchise of such a business. This is easier in terms of labor costs, but imposes certain obligations during operation.

Before entering into a transaction, you should study the proposed conditions:

  • Amount of entrance fee.
  • Entrepreneur support system (legal support, assistance in choosing a location, connection to a unified loyalty system, advertising strategy, etc.)
  • Stated financial characteristics (payback period, revenue).
  • Is training provided to new participants and what does it include?

A list of some franchises under whose brand you can open your own beauty salon for children.

  • Imagining,
  • Chizhik-Strizhik,
  • Barber4kids,
  • BabyCharm,
  • Fun comb.
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